Last November pop superstar Rihanna boarded a plane with 250 fans and journalists. To celebrate her seventh album "Unapologetic" the pop star gathered fans and writers for a seven-day, seven-country, seven-concert mini series.
The once-in-a-lifetime experience was designed to give fans lucky enough to win a ticket and journalists the opportunity of an exclusive behind-the-scenes look at Rihanna's life.
For fans, they were beyond ecstatic to have the chance to party, meet and go to intimate concerts with the "Diamonds" singer. For journalists, this was the chance for them to get exclusive information and stories.
There was a lot of buzz leading up to the event. No other celebrity had done anything like this. The experience was documented by a camera crew to be turned into a documentary.
"Rihanna 777" the tour documentary aired Monday night on FOX to mixed reviews. Before the documentary even aired, the experience had already made headlines... and not in a good way. People expected to see the good, bad and the ugly in the documentary but instead a lot of people found some things had been cut out of the hour-long doc.
The documentary gave a sneak peek into Rihanna's busy and hectic life and included interviews with her crew, her band, fans and Rihanna herself, along with clips from each performance. What the documentary barely scratched the surface on was all the chaos throughout the seven days.
The trio for fans and journalists began in Mexico City and then to Toronto, Stockholm, Paris, Berlin, London and New York.
Gawker.com reported that at first fans were excited as Rihanna herself walked the isles of the private jet pouring glasses of wine for her guests. She invites them all to party with her and said she hoped they would enjoy the trip.
However, according to a fan who spoke to Gawker that was the last time they would see Rihanna. They often wondered if she was even on the plane with them anymore.
"At first, it all seemed like it was going to go so well. She 'interacted' with us on the first day and demanded that we spend the week 'partying' with her," a fan on the plane told the website. "But after that first coruscating appearance, Rihanna was gone. And I do mean gone."
The complaints kept rolling in. Fans and journalists tweeted about the star showing up to concerts three hours late and barely did any of her own singing. Journalists complained that they didn't have anything to work with an had a hard time coming up with newsworthy stories. Lack of sleep began to take a toll on some people.
Some argue that the documentary did a good job of displaying how much hard work this was for everyone including Rihanna and her team but despite how conditions were they kept going with the plans.
Rihanna was "unapologetic" about the whole ordeal and took to Twitter to make sure RihannaNavy was as excited about it as she was.
The whole experience must have worked for some people because "Unapologetic" debuted at No. 1 on the Billboard 200 album charts, with the first single "Diamonds" becoming her twelfth number one song the day after the tour ended.
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