Google is rolling out a new update to its Google Now service once again to alert users of new bill payment reminders that are sent to Gmail.

Google, the world's largest provider of Internet search, email, cloud services and more, is once again updating its Google Now service with a minor yet significant change. The latest addition adds a new Google Now card to the notifications to alert users if any new bill reminder email arrives on Gmail. The new functionality works only if a user has signed into the Gmail app, which pushes the data to the Google's personal assistant.

With Google Now reminder cards for bills, users can view important information such as the name of the biller, amount, due date and an option to look at the email bill, according to Android Community. Google will prompt users with its traditional question card on the top of the Google Now list and selecting yes to confirm will set up the alerts. Users can also stop the cards from appearing by changing the option under settings, which can be accessed by scrolling to the bottom and tapping the wand icon.

While the update is quite small, Google is consistently trying to make its service look different from rivals such as Cortana and Siri. The web giant has already rolled out quite a few features earlier this month, including offline support to cards and a feature that helps users locate parked vehicles.

Following the update, users can view Google Now cards even when there is no active Internet connection. The information displayed will be from the time it was last updated.

Google also updated its Search app earlier this month with a new location-based shopping feature. The updated app remembers the searched items and alerts users with a Google Now card when available in nearby retail stores. The reminder card shows the product and its price to user along with a list of stores stocking the product. Google uses the device's location data for specific results.

If you are unable to set reminder cards for bills just yet, it could be because Google has staged the rollout.