Kim Kardashian was attacked by protesters at a book signing while promoting "Selfish" for wearing a fur coat.

Kardashian's signing at a New York City Barnes and Nobles was going smoothly, until a group of protesters with signs entered the store shaming her for wearing fur.

"I just want to say you're the most disgusting human being on the planet," one man shouted at Kardashian. "Shame on you for supporting the fur industry. Shame on you for putting your daughter in fur."

Kardashian ignored the protesters, barely acknowledging their existence, while her security kicked out the protesters who were expressing their opposition for skinning animals for clothing.

Watch this video of the protest: