Kim Kardashian and Kanye West allegedly chose the name North for their daughter after Pharrell Williams and Anna Wintour told them to, Heatworld reported on Friday.

"Happy" singer Pharrell came up to the couple when Kardashian was pregnant and asked them about the baby name rumors that were going around.

Kim said to GQ magazine: "Kanye and I were over there at that table having lunch about a year ago and Pharrell came over to us and said, 'Oh my God, are you guys really going to call your daughter North? That is the best name.'

"I said, 'No, we're not. That's just a rumor," Heatworld reported.

Then American Vogue editor Wintour jumped on the North bandwagon too.

"Anna Wintour came over and asked the same thing. She told us, 'North is a genius name.' Kanye and I just looked at each other and laughed. I guess at that point it sort of stuck."