Korean games are less competitive than the Chinese and Japanese games in the global market. Although the domestic game industry grew more than 6% on the domestic market last year, there is a voice that it should concentrate more on entering the global market than the domestic ecosystem.
According to an analysis of the 'Global Game Industry Trend' published by the Korea Creative Content Agency (KOCCA) on March 19, Korea Game has posted seven games in the first and third place in the global mobile game market in February. In the same period, China had 20 games and Japan had 9 games.
The survey covers 22 countries excluding Korea, China and Japan. 'Pokemon' and 'Final Fantasy', as well as games released by foreign developers acquired by Chinese and Korean companies such as Supercell and Khabar. If we include them, the gap between China, Japan, and Korea will become more widespread.
China was strong in Southeast Asia and Asia, and Japan was strong in Europe and South America. On the other hand, Korea showed a biased phenomenon by raising three games to the top in only Taiwan.
In Japan, games based on cartoons such as Captain Tsubasa, One Piece, and Dragon Ball were tops in South America and Europe. Argentina, Peru, France, Germany, Spain and Italy.
China has dominated the top Southeast Asian markets such as Thailand, Vietnam and Indonesia by promoting mainstream genres such as 'Road Mobile' and 'Pentastom' (RPG and Strategy).
Eastern Games vs Western Games
Korea has concentrated on some countries in Asia. There is no European top spot except 'Summoner Zoohoo' in France with the third place in Google Play. In Russia, 'Lineage 2 Revolution' ranked 3rd in the Apple App Store, 'Line Pangya' and 'Lineage 2 Revolution' in Thailand ranked third in the Apple and Google, respectively. Taiwan scores are comforting. 'Lineage M' topped the top two markets and 'Lineage 2 Revolution' topped Google Play.
It is difficult to find Korean games in the online game market. It seems that if Korea really wants to penetrate the global market and gain a major opportunity, should try to create the perfect match between eastern and western RPG games culture. It's very evident that Eastern games vs Western games battle is getting more fierce.
Battleground, which sold 30 million copies in the global market last year, has recently met a strong competitor in the global market. Epic Games' battle royal game 'Fortnight' has more than 200,000 viewers at its global streaming platform site as of March. Battleground is four times higher than 50,000 people.
The number of M & M's Alpage.com and Twitch's views and viewers is used as an index to measure the global popularity of online games.