Beyonce teased her fans a little more by revealing a new song from her latest album in the new H&M advertisement campaign.
Fans have been waiting patiently to get their hands on the latest Beyonce album as soon as it releases. But the pop star seems to be in a mood to tease, as she makes her fans wait a little longer but makes sure to deepen their anxiousness by giving them a sneak peek into a new single from the album. "Standing on the Sun" was featured in the latest H&M advertisement campaign, of which Beyonce is also a part.
The song was revealed in a 90-second video directed by Jonas Akerlund. In the video, Beyonce shows off her sexy swim and beachwear while flipping up sand and surfing in the Bahamas to the lively sounds of the new single.
Beyonce is a part of the new H&M ad campaign and says she's always liked the brand for its affordable yet fashionable products. She was very excited to collaborate with the brand to explore the different emotions of women. The new ad campaign represents the emotions of women through the four elements - water, land, wind and fire.
"I've always liked H&M's focus on fun and affordable fashion. I really loved the concept we collaborated on to explore the different emotions of women represented by the four elements - fire, water, earth and wind," says the singer. "It was a beautiful shoot on a tropical island. It felt more like making a video than a commercial."