While the iPhone 7 is easily the best device so far based on market figures and demands, Google is claiming that its Pixel unit is the best smartphone to be launched this year. Perhaps essential conclusions will be reached it these competing products go head-to-head.

In terms of performance, the Apple item is spearheaded by the A10 Fusion which has been branded as the most powerful chip in the smartphone arena today. This 64-bit processor is driven by two fast-performing and highly-efficient cores. At one point, Phil Schiller, Apple's Marketing Department Senior Vice President, says that the iPhone 7 is 40 percent faster than the iPhone 6S A9 chip. With a six-core GPU, it is likely that this product is strong enough to handle excessive usage.

The Pixel, on the other hand, is armed with Qualcomm's latest processor. The Snapdragon 821 has two each of the 2.15 and 1.6 Ghz-clocked Kryo cores. When compared to the 820 variant, the latest chip functions 10 percent better. In addition, the 821 supports the X12 LTE which is three times faster than the X10.

Google's newest flagship contains the Adreno 530 GPU which improves graphics performance and computing functions by 40 percent compared to the 430 processor. Since the Pixel is expected to come out on October 20, it will be a wait-and-see prognosis for all users, fanatics and observers.

When it comes to display, the iPhone 7 packs its 4.7-retina frame with a 750 x 1334p screen resolution with a 326ppi pixel density. It also possesses a 3D Touch Feature which, in some way, compensates for its lower quality display.

According to GSM Arena, the Pixel's 5-inch surface is enhanced with an AMOLED capacitive screen that accommodates a 1080 x 1920p resolution plus a 441ppi pixel density. Google rides high on its improved resolution due to a VR platform. Moreover, the device is protected by a Corning Gorilla Glass 4 which is lower than the Glass 5 possessed by the Galaxy Note 7.

At this point, it is vital to note that the iPhone has already displayed its screen durability with its ion-strengthened glass to go with its oleophobic coating.

With regards to the camera, Apple's flagship delivers an impressive dual-lens system. Specifications include a 12 megapixel sensor, a f/1.8 aperture, OIS, face detection autofocus and a quad-LED flash. The iPhone 7 Plus is even better since its lens system can be compared to DLSR-propelled photos.

Meanwhile, the Pixel shares some of the camera elements in the iPhone 7. The edge for Google's upcoming item is the presence of a f/2.0 aperture snapper. The Verge has revealed that the Pixel's rear camera acquired an 89 rating in the DxOMark image processing analysis.