(Photo : B2B)

For decades, enterprises have been employing technical solutions to interconnect applications and systems across the business ecosystem for creating a robust integrated environment. However, with changes happening in the business landscape, companies that still rely on yesterday technologies have undergone a major decline. 

What business users need to do is that they must embrace the change and adopt new technologies for establishing B2B connectivity across various supply chains. This will not only enable them capitalize on fresh opportunities but also capture a larger market share. Modern B2B data connectivity models allow organizations handle runtime errors, inefficiencies, and redundancies in data exchange processes. 

Albeit four popular models empower business users streamline data connectivity, the mode that they choose is contingent on the type of requirement and particular use cases. 

In this blog post, we have included all kinds of B2B models that empower organizations kickstart digital transformation, increasing productivity and revenue. 

The Direct Connection B2B Model

In the direct connection B2B model, businesses are interconnected directly to their B2B trading partners for enabling streamlined data exchange. All types of data-driven tasks such as documents tracking, translation, mapping, and technical support are carried out by the IT organization connected with their business. As the community grows, enterprises must monitor communication and manage trade partner calls to resolve their issues in a seamless way. 

Network Model

Now, though the direct model provides advantages, this model offers a lot of issues. The network model plays an important role here. It allows business users create a single connection that remains connected to the service provider who used protocols such as SFTP, FTPS, FTP, AS2, RosettaNet, and more. In the same way, trading partners are connected to the service provider. In doing so, they need to select a connectivity protocol that is desirable according to the requirements. 

Managed Model

In a managed model, organizations outsource their B2B process requirements to a specific service provider which allows them savor benefits. Organizations can, in turn, cut down additional costs and complications. The managed model functions on a system that allows service provider and helps users receive business documents through a direct medium of their ERP systems. It facilitates processes such as mapping, translation, data center operations, technical support, and document tracking. 

Hybrid B2B Model 

The hybrid model includes a combination of direct and network models. Those companies that are looking forwarding to getting benefits from both the above-mentioned models can opt for the hybrid B2B data connectivity model. To save service provider transaction fees, companies need to get in touch with their B2B trading partner ecosystem. This way they can benefit from the service provider to allow smoother trading across their trading partner ecosystem. 

How Can B2B Connectivity Models Be of Help?

(Photo : B2B)

Irrespective of which connectivity model you pick, there are a lot of benefits that one can savor. First, by adhering to these model systems, organizations become more stable. Much different to B2C models wherein, customers can pick any providers, B2B models offer predictability. With time, the relationship between sellers and buyers evolves.

Further, companies can manage their budget with ease and speed, accelerating revenue and ultimately becoming easier to do business with their trading partners and customers. Second, B2B models offer collaboration by connecting myriad applications and systems together. Such an integrated business environment delivers delightful customer experiences, thus building customer loyalty and reducing churn. Third, businesses depending on other products and services are not changeable which is different than that in B2C models. As a matter of fact, in the B2B model, the seller and buyer both share a mutual understanding that is beneficial for companies to grow and innovate. 

Additionally, B2B's selling cycle is shorter than that in the B2C environment. Companies can, therefore, use the service without investing too much time and resources. B2B models also enable business users decrease overhead expenses. Some of the reasons for this include, advanced supply-chain management, lower chances of errors and undue expenditure.

Another benefit of this model is that uses factual data and so the processes are more secure and accurate. This model is not only useful for the seller but the buyer as well. 

Choose a model that meets your current and future requirements today!