McDonald's newest TV commercial premiered during the NFL playoff game between the Dallas Cowboys and the Green Bay Packers, then re-aired during the Golden Globes awards show that night, but not all fans are lovin' it.

The advertisement is a montage of McDonald's roadside signs outside of the restaurants displaying different messages from birth announcements, to thank you notes to veterans, and, most controversially, national tragedies.

Some people felt it was distasteful to include national tragedies, such as the Boston Bombing or the Sept. 11 attacks.

Remember when all those people died? Here buy a happy meal! @McDonalds

— Steven with a PH (@stevewparkhurst) January 12, 2015

Actually appauled by this ad